Let’s Talk Medicines
Great ideas often come from a great conversation, the Talking Medicines blog site is a place where you can find the latest thinking and trends in pharma marketing and data

Dr. Elizabeth Fairley of Talking Medicines is named in the prestigious PM360 2023 Elite 100 Award
We are thrilled to announce that Dr. Elizabeth Fairley, Co-founder and Chief Operating and Data Officer of Talking Medicines, has been recognised in the prestigious 2023 PM360 Elite 100 Award for her outstanding contributions in the field of Data. Elizabeth's...
Dr. Elizabeth Fairley of Talking Medicines is named in the prestigious PM360 2023 Elite 100 Award
We are thrilled to announce that Dr. Elizabeth Fairley, Co-founder and Chief Operating and Data Officer of Talking Medicines, has been recognised in the prestigious 2023 PM360 Elite 100 Award for her outstanding contributions in the field of Data. Elizabeth's...
DIVE DEEPER INTO OUR BLOGS
Why better understanding patient behaviours can build brand loyalty and trust
Changing market Consumers are changing. Their expectations are higher, and it is becoming ever more difficult for brands to stand out amongst...
Large Language Models: are they really sentient and don’t we have better uses for them?
So what’s all the fuss lately about having achieved sentient AI? Could that be true, given that the latest *extremely* large language models, have...
Women in data
The pharmaceutical industry has come a long way in a short period of time. The Covid-19 pandemic has accelerated digital transformation plans and...
The transition to digitalisation
The world is changing. As a result of digitalisation, technology now plays an indispensable role in society, the economy and working world. Let’s...
Recognising social change in healthcare data
When it comes to ensuring that patients have a satisfactory healthcare journey, the availability and effective use of data is critical. Of course,...
Putting our customers first at Talking Medicines
At Talking Medicines, putting our customers first is a key principle in the development of our PatientMetRx® data platform which aims to power up...