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The European Commission has launched the EU AI Act, the first comprehensive regulation governing artificial intelligence (AI) in the world. As of 02 February 2025, businesses are facing a crucial...
Building a successful business in today’s fast-paced world requires vision, strategy, and the right support at every stage of growth. At Talking Medicines, we are embracing opportunities to scale...
Written by Jo Halliday, CEO, Talking Medicines Talking Medicines has taken a high-profile residency in Silicon Valley as part of the Scottish Government/SDI Market Booster Program, marking a...
More than 80% of industry experts are already incorporating AI into their strategies, according to research by and for good reason. AI-driven insights are enabling better decision-making, improving...
In Healthcare Marketing, understanding the nuanced perspectives of both Healthcare Professionals (HCPs) and Patients is critical. Whether you’re managing the launch of a new drug or supporting...
Written by, Elizabeth Fairley, COO & CDO at Talking Medicines With NVIDIA losing over $600 billion in market value today, the focus is all on what caused it—DeepSeek AI. Before jumping to...
As Artificial Intelligence (AI) becomes increasingly indispensable in Healthcare Professional (HCP) targeting and engagement, it is reshaping the landscape of Healthcare Marketing. A recent survey...
AI-Powered Conversational Data Intelligence for Healthcare Marketing Talking Medicines, a trailblazing company based in Glasgow, Scotland, is revolutionizing healthcare marketing with its...
As we move through 2025, AI technologies continue to shape Healthcare Marketing strategies. With AI offering solutions to enhance operational efficiency, improve accuracy, and deliver personalized...
The Impact of AI in HCP Analytics Healthcare Professionals (HCPs) are continuously engaged in a variety of discussions—whether at conferences, within community forums, or through social media...
AI Governance in Pharma: Essential Considerations for Responsible Innovation As Artificial Intelligence (AI) continues to play an increasingly pivotal role in the pharmaceutical industry, the...
Grasping the trends, preferences, and lived experiences of both Patients and HCPs is crucial for developing impactful healthcare marketing strategies. Yet, navigating the complexity of unstructured...
