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PREDICT HCP MESSAGE IMPACT

Deliver ROI

  • Predict Impact
  • Quantify Behavior Change
  • Measure Resonance

Our Predictive HCP Intelligence Platform, DrugVoice, turns HCP conversations into quantitative behavioral predictions. Purpose-built for Agencies who need to prove campaign impact across the full lifecycle—from message testing to ROI reporting.

Use Cases

ROI proof contributed to retaining an est. $8M annual client

Prevented est. $3M loss in market share

Est. $2M savings preventing misaligned asthma campaign

Ready to Predict HCP Message Impact? Get in touch, we’d love to hear from you.

Questions Agencies Ask

What types of data does DrugVoice use? 

DrugVoice uses a combination of your internal data and client-provided data. This includes surveys, social media conversations, for example and other aggregated sources. Other verified external sources can be included for richer intelligence. By combining these, we get a comprehensive view of how your messages are resonating with HCPs.

Is this suitable for small campaigns or only global brands? 

DrugVoice is fully scalable. It works for both small campaigns and large global brands. Even with smaller datasets, DrugVoice allows you to uncover actionable insights, optimize messaging, and demonstrate measurable impact.

How secure is customer data in the system?

Customer and Pharma Client data security is a top priority. All data is loaded into a secure Data Vault, organized by therapy area, accessible only by the customer and containing only the data they provide. This vault has no connection to the web, and Customer data is never used for model training (unless the right permissions are in place) ensuring sensitive healthcare and Customer information is fully protected at every stage.

Can the platform disseminate insights by audience type or persona?

Yes. The platform can provide insights by persona. This type of analysis allows you to see how different groups respond to messaging. This ensures your campaigns are tailored for maximum impact.

How does this help with both Pre-launch and Post-launch strategy?

Pre-launch, it helps test messages, identify gaps, and optimize resonance. Post-launch, it tracks engagement and campaign performance, enabling rapid adjustments and providing evidence to demonstrate ROI to stakeholders.

Can the platform measure the impact of competitor messaging? 

Yes. DrugVoice can highlight trends and sentiment around competitor messages, helping you understand relative performance and identify opportunities to differentiate your messaging.

How quickly can we get started? 

The key is to get started as early as possible.

Engaging early with us allows you to be innovative, build strategies with high impact and value as well as establishing  a solid baseline for measuring impact over time.

We can begin as soon as data is available.

Can we white-label this for our clients?

Yes. Many Agencies present our insights as their own proprietary intelligence capability. We provide flexible partnership models.

What’s the pricing model?

Based on data volume and use cases.

How is this different from the social listening we already use?

HCP Predictive intelligence is the game changer, it goes beyond social listening. Unlike traditional tools, it doesn’t just track mentions or sentiment. It enables you to:

  • Predict message impact
  • Measure results to strategy
  • Compare outcomes to baseline behavior

Talking Medicines connects the full chain: message → impact → ROI, finally proving how strategy moves the needle from X → Y

Do you compete with our existing tools?
We complement rather than replace. Many clients use us alongside other tools—we provide the conversational intelligence layer they’re missing.