Women in Data

Women in Data

The pharmaceutical industry has come a long way in a short period of time. The Covid-19 pandemic has accelerated digital transformation plans and emerging technologies are finally being embraced for operations ranging from drug development to marketing.   However,...
The transition to digitalisation

The transition to digitalisation

The world is changing. As a result of digitalisation, technology now plays an indispensable role in society, the economy and working world. Let’s put this into perspective…there are over 6 billion people with smartphone subscriptions globally, a number which is...
Explosion of Social Media

Explosion of Social Media

How has the pandemic changed the social space? In recent years, the story of social media has been about cutting down. Spending less time on platforms, being more mindful about social media behaviours, and putting less personal information in the public domain. Under...
The Digital Patient

The Digital Patient

The rise of the digital patient has been encouraged by equipping patients with the confidence to manage their own health and care using their smartphones. Patients are encouraged to book online appointments, order prescriptions, access their records and manage their...