Data-Driven Healthcare: Exploring the Impact of Big Data in Medicine Patient-Centric Insights: Big Data and Medicines Welcome to our blog where we delve into the profound impact of big data...
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Myth vs. Reality: Unraveling the Top 5 AI Misconceptions
Artificial Intelligence (AI) has become an integral part of modern life, influencing industries from healthcare to finance, and transforming the way we interact with technology. However, with its...
Speak Their Language: The Role of NLP in Tailoring Healthcare Marketing Strategies
Introduction In the ever-evolving landscape of healthcare marketing, the ability to effectively communicate with healthcare professionals (HCPs) across various specialties is paramount....
Exploring the Impact of Big Data in Medicine
Patient-Centric Insights: Big Data and Medicines Welcome to our blog where we delve into the profound impact of big data on the healthcare landscape. In this article, we explore how big data...
HealTAC 2022: Data for Good, State-of-the-Art and Key Takeaways for Healthcare Text Analytics
All of the advances in Machine Learning (ML) and Natural Language Processing (NLP) tools are meaningless, unless these tools are put to good use. Healthcare Text Analytics Conference’s (HealTAC)...
Marketing to patients in uncertain times
The post-Covid world is unpredictable; there is little that hasn't been touched by the pandemic. Whilst the "new normal" has many remnants of our old lives, there is a sense of unpredictability and...