Let’s Talk Medicines
Great ideas often come from a great conversation, the Talking Medicines blog site is a place where you can find the latest thinking and trends in pharma marketing and data
Why Emotional Intelligence is the Secret Sauce of Outstanding Experiences
What would you say if I told you that customer experience is not what you think it is? Customer Experience is about chemicals, a chimp and the power of memories! Hear me out on this….. and let’s start with emotion. Understanding Emotions Before we dive into emotional...
Why Emotional Intelligence is the Secret Sauce of Outstanding Experiences
What would you say if I told you that customer experience is not what you think it is? Customer Experience is about chemicals, a chimp and the power of memories! Hear me out on this….. and let’s start with emotion. Understanding Emotions Before we dive into emotional...
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Health Data: A critical element to help the SDG’s
Big Data The volume of data in the world is increasing exponentially. In 2020, 64.2 zettabytes of data were created, that is a 314 percent increase...
Psoriasis Patient Support
The Importance and Relevance of PSP'S Patient support programmes (PSPs) are increasingly important for pharmaceutical companies. The ability to wrap...
Women In Healthcare
Women In Healthcare Research A research project conducted by Lean In and McKinsey based on 11 healthcare companies for which they surveyed more than...
What Does Talking Medicines Mean?
Talking Medicines was founded in 2013 by Jo Halliday, Dr.Elizabeth Fairley and Dr.Scott Crae. They all shared the same mission to create a highly...
Explosion of Social Media
How has the pandemic changed the social space? In recent years, the story of social media has been about cutting down. Spending less time...
Patients are People First
How do you translate patient-centered ambition into reality? #dothingsdifferently The answer is, listen to your patients, how you do that can...