Blog
Shaking Up the Social Media Landscape
According to a study by Hootsuite, 55.1% of the global population uses at least one social media platform—that is 4.33 billion people. On average, users spend 2 hours 22 minutes on social media each day. That is a lot of people spending a lot of time watching quite a...
Best Practice In Social Impact
Certified B Corps are a new kind of business that balances purpose and profit. They are legally required to consider the impact of their decisions on their workers, customers, suppliers, community, and the environment. This is a community of leaders, driving a global...
What The Public Want to Know About Their Medicines
In recent years, the importance of involving patients and the public in their healthcare has been increasingly recognised. The increased accessibility of healthcare information, availability of technology and growth in self-management of health problems have led to...
Tech That is Revolutionising The Pharmaceutical Industry
Technology advancement has brought about a revolution in the medical industry and it has led to significant growth of the sector. Robust technology in the medical field is considered as the main pillar in the present times due to its effective role in delivering...
HealthCare and The Blockchain
Every time you go on the internet it is hard to avoid the booming crypto currency industry along with the synonymous buzzword of the decade "Blockchain". As this new technology slowly develops and matures it seems that from banking to supply chain logistics, it is...
Artificial intelligence in Pharma
Here at Talking Medicines we have always strived to stay at the forefront of technology when it comes to improving the connection between Pharma and Patients. One technology that we utilise in our services is Artificial Intelligence. This blog breaks down how AI is...
The importance of listening to patient need
The topic of feasibility of MedTech in the developing world and whether it can be a sustainable model is incredibly important, especially when it comes to understanding the patient. For example: Understanding and appreciating the cultural barriers of patients. Are...
Top Customer Engagement Trends in pharma
Customer Engagement remains one of the most prevalent emerging trends. This blog breaks down the different aspects that can be identified throughout the idea of Patient Engagement, from online patient communities to thought leadership in the pharmaceutical industry. ...
Classifying Patient and Professional Voice in Social Media Health Posts
We continue to contribute toward the scientific validation of analysing social media to listen to the Voice of the Patient. We are advancing knowledge in this field through AI. Read a summary of the publication below put together by Talking Medicines. Background...