Blog Posts
Great strategies start with understanding People. Explore our blogs for insights on HCP and Patient intelligence, workforce engagement, data science, and the latest industry news
Talking Medicines Academic Paper 1 : Classifying Patient Voices
The team at Talking Medicines are delighted to have published an academic paper on the methodologies behind the...
Where Do Patients Hang Out?
Bankmycell, 2021 It is important we remember that patients are people... 48.2% of our worldwide population own a...
Gold vs Coal Through AI
The Value of AI According to one article, 'Masters in Data Analytics' written by Maryville university, "The world was...
Regulatory & Compliance at Talking Medicines
Overview At Talking Medicines, we understand how regulated the pharmaceutical industry is, and understand that within...
What can Pharma learn from other sectors about measuring brand equity?
Marketing Excellence encompasses the actual delivery of promised benefits to the end-user. For the Pharma sector,...
#DoThingsDifferently
“We can do better towards our patients, we should do better, we must do better” (Pharma marketing exec 2021). So what...
Announcing sales partnership – Talking Medicines
Talking Medicines partners with Closing Delta to help pharma accelerate digital transformation Data insights firm...
HealthCare and The Blockchain
Every time you go on the internet it is hard to avoid the booming crypto currency industry along with the synonymous...
Classifying Patient and Professional Voice in Social Media Health Posts
We continue to contribute toward the scientific validation of analysing social media to listen to the Voice of the...
Making Patients’ Voices on Medicines Heard – Health Tech World
From starting life as a thinking-out-loud remark, Talking Medicines has become an international social intelligence...
The Digital Patient
The rise of the digital patient has been encouraged by equipping patients with the confidence to manage their own...
Excellence in Customer Marketing for Pharma
Pharma Marketing is experiencing an important change where Pharma approach is no longer centred solely on healthcare...