Changing market Consumers are changing. Their expectations are higher, and it is becoming ever more difficult...
DrugVoice Blogs
Great strategies start with understanding People. Explore our DrugVoice blogs for insights on HCP and Patient intelligence, workforce engagement, data science, and the latest industry news.
Dr. Elizabeth Fairley of Talking Medicines is named in the prestigious PM360 2023 Elite 100 Award
We are thrilled to announce that Dr. Elizabeth Fairley, Co-founder and Chief Operating and Data Officer of Talking...
World’s First Patient Voice GPT Provides Curated Insights in Seconds
New Jersey (Thursday 11th May 2023): Healthcare marketers can now access vital insights about patients and Healthcare...
Large Language Models: are they really sentient and don’t we have better uses for them?
So what’s all the fuss lately about having achieved sentient AI? Could that be true, given that the latest...
Why Emotional Intelligence is the Secret Sauce of Outstanding Experiences
What would you say if I told you that customer experience is not what you think it is? Customer Experience is about...
Explosion of Social Media
How has the pandemic changed the social space? In recent years, the story of social media has been about cutting down....
Happiness vs Sentiment
What is Sentiment Analysis? Sentiment analysis can also be referred to as 'opinion mining' which is a natural language...
Talking Medicines Academic Paper 1 : Classifying Patient Voices
The team at Talking Medicines are delighted to have published an academic paper on the methodologies behind the...
Where Do Patients Hang Out?
Bankmycell, 2021 It is important we remember that patients are people... 48.2% of our worldwide population own a...
Gold vs Coal Through AI
The Value of AI According to one article, 'Masters in Data Analytics' written by Maryville university, "The world was...
What can Pharma learn from other sectors about measuring brand equity?
Marketing Excellence encompasses the actual delivery of promised benefits to the end-user. For the Pharma sector,...
The Impact of The Rise of Telehealth
The Covid-19 pandemic has rapidly progressed the innovation and uptake in the Telehealth space. Throughout this blog...