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Step out your comfort zone with Artificial Intelligence

February 29, 2024

Step out your comfort zone with Artificial Intelligence


The healthcare industry continues to evolve as machine learning and AI in technology become prevalent. Moreover, the integration of AI into healthcare allows for multiple benefits, including automating tasks and analysing big patient data sets to deliver better healthcare faster (Phaneuf, 2021). This blog highlights how Artificial Intelligence, known as AI, sits behind our data at PatientMetRx®.


The Brain Driving Our AI Machine

Our Artificial Intelligence machine is called PatientMetRx® and just like us it has a brain. In other words, our brain for PatientMetRx® is the AI algorithm that has been designed to serve up patient-centric data insights for medicines that is shown on your dashboard as the Patient Confidence Score.


How is the Data Unique?

This data is unique because of the way we find and process the patient voice using multiple data sources – such as Reddit, Twitter, Forums and Blogs, coupled to our own machine learning and natural language processing technologies. After that, our AI machine filters text at scale, to isolate the voice of the patient, and match that to regulated medicines.

How Does it Work?

We understand and translate how patients speak and connect it to their medicines. Our proprietary knowledge database of approved medicines is at the core of our AI machine. Our database covers clinical and packaging data on 130K UK and US medicines, which we actively keep up to date through liaison with global regulatory bodies.

How Do We Manage the Quality of the Data?

Quality is paramount from data collection through to the presentation of insights. For Instance, PatientMetRx® applies statistical quality control methods to ensure that high standards are robustly met for our pharmaceutical clients.

Step out of your comfort zone and integrate AI into your business decisions

82% of Pharma Marketeers intend to use social intelligence within the next 5 years

Talking Medicines Research with Kineticos (2021)

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About PatientMetRx®

PatientMetRx® is an AI accelerated machine learning platform that has turned the liberation of patient sentiment on its head through data science to create a single source of truth about feelings, attitudes, and behaviors. People describe their healthcare experiences through stories on social media, interviews, and research. PatientMetRx® uses advanced data science and technology including its own specialized LLM’s (Drug-GPT™) to structure signals at scale to make the complex simple. Tracking actionable insights and mapping across the patient journey comparing HCP and Patient Voices.  Keep your finger on the pulse by putting the Patient Voice at the center of strategies. If you’re wanting to stay ahead of the curve in this rapidly changing industry then try it out today.

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